Publisher solutions
Real solutions for digital publishers
From attracting the right viewers, to delivering high-quality content efficiently, tracking user data and matching high-value audience to high-value advertising, Alphabird Publishers Solutions provide the shortest route from publishing to revenue.
Features
- Multi-Channel Media Buying
- Managed Service
- KPI-Tuned Programs
- Dynamic Re-Balancing
- Extensive Reporting
- Social Web Integration
AudienceConnect
We assist the publisher in a complex world, to buy the media they need. AudienceConnect is a sophisticated and diverse media-buying engine. Acquiring audience from substantially any source – from Search engines to CPC networks to social networks, and beyond – AudienceConnect reaches your target users where they live.
Complex tracking and analysis of audience flow enables powerful and dynamic adjustments to buying programs, ensuring engaged audiences at scale, and to budget.
Alphabird traders monitor, analyze and adjust buying programs in real time to ensure that all KPIs are achieved.
Features
- Hosted Service
- Complete Video CMS
- CDN-Enabled
- Ad Monetization-Friendly
- Deep Analytics
- Tuned for Syndication
ContentConnect
A user’s satisfaction is only as good as the experience they have with the content they’re accessing. ContentConnect manages, delivers and tracks the usage of content dynamically.
From CMS through CDN-based delivery, ContentConnect ensures content is delivered efficiently and quickly to ensure maximum viewability. Video content is delivered in the perfect format for the user device, from computer browser to mobile tablet.
contentConnect builds packages in real time to maximize ad inventory and to ensure ad units are actually viewed by users.
Features
- Global Demand Partners
- Managed Service
- Highest Ad Revenues
- Full Data Transparency
- Extensive Reporting
YieldConnect
YieldConnect delivers the highest yield for ad inventory. Bringing together demand from hundreds of sources, YieldConnect opens doors to most advertisers around the world.
Designed to combine the best of SSP, DSP and Ad Networks in a real time bidding environment, YieldConnect ensures that every ad unit available is filled at the highest yield available.
Advanced capabilities empower Publishers to combine programmatic and direct-sold inventory into a high-performing revenue bloc.
Features
- Managed Service
- First & Third Party Data
- Dynamic Audience Segmentation
- New Revenue Streams
DataConnect
DataConnect collects data from every user as they visit Publisher sites, and stores it for the Publisher’s future use.
Advanced technology analyzes data as it is collected and provides insights for tighter audience segmentation.
With greater granularity in audience segmentation, Publishers quickly increase the value of their inventory, and generate correspondingly higher revenues for that space.
